Blood Test Your Blog?

Are you contributing one estimated 36.1 million (and growing) blogs online? Or are you thinking entering fray starting publish a blog your small or home business? Make sure you are publishing right type blog your kind business, or all that writing time will have been naught.

The Blog Blood Test

Just there are different types blood, there are many different types blogs, each serves its own purpose. Giving your blog a blood test will help you determine which type blog best your business what may be wrong with one you've got now.

Blog Blood Type 1: Customer Relations - Blogging one best ways put a face personality your business, especially if you operate entirely cyberspace. Those that best employ their blog strengthening relationships with their customers spend a lot time interacting with customers, answering questions, providing useful tips, keeping them informed business happenings. These blogs focus less company's products more company's culture outlook. The goal this type blog engender customer loyalty establish a consistent flow interested website visitors.

Blog Blood Type 2: Sales - As you can imagine, most businesses that blog do so because perceived benefit their bottom line. While very little quantitative research has been done with regards actual monetary impact blogging overall sales, ubiquity sales-oriented blogs indicates some kind return-on-investment. Sales blogs focus product developments benefits customer. There less online interaction with customers via blog goal move readers off blog onto product pages. The goal a sales blog encourage visitors purchase a product, service, or information that company offering.

Blog Blood Type 3: Personal Web Journals - These blogs make up bulk 36.1 million web logs online. The majority are personal accounts written without regard size readership or monetary value. Many have heralded free blogs Internet's greatest achievement, allowing virtually anyone with an internet connection publish literally whatever they want, all a matter a few minutes. There are many purposes personal blogs there are bloggers. Perhaps most common theme chance be heard.

I've Taken Blog Blood Test?Now What?

Which category did your blog best fit in? Did you find that you're writing one type blog but desiring benefits another? If you haven't already started your blog, which type do you believe would best match your writing abilities desired outcome? Simply put, if you're not writing best type blog benefits you want, you'll never get them - you'll waste a lot time process.

If your current blog doing exactly what you want to, leave alone. If you find that some changes are necessary, consider following questions:

• Do I think I can drive actual sales from blog?
• Would I rather spend my writing time interacting with customers (both positive negative) or writing about my product? (Remember blood test)
• Am I best person author my blog, or there someone else who could do a better job?
• Do I want stage blog a company-sponsored communication tool or would I rather appear a kind third-party, objective review?
• How much time am I willing spend writing?
• How free do I want be with regards frequency posting responding customer comments?

Millions others are already blogging, but don't let that stop you from starting. Give your business blog blood test see which type works best you.

Nick Smith an internet marketer with an internet positioning strategy. For information about a DNA blood test other DNA products, visit Genetree.com.